Medical Spa MD: Physician community of skin clinics, laser centers, plastic surgeons, dermatologists and aesthetic doctors practicing nonsurgical cosmetic medicine.
The production values of these ads for a cosmetic surgery clinic in the U.K. will certaninly be outside of the capabilities for all but the largerst medical spas. But you can still deliver some pretty good ads with a shoestring budget if you know what you're doing.
Part 1: How to market your medical spa, laser clinic or plastic surgery practice with a blog.
In Part 1 of this video series on building patient traffic with social media, Alex Panagiotopoulos of Freelance MD explains how plastic surgeons, dermatologists and laser centers are using blogging and blog marketing to increase patient traffic and increase SEO for their websites and clinics.
Silicone Breast Implants: I received promotional materials for a movie 'Absolutely Safe', a documentary film about problems with silicone breast implants.
The information about this is lengthy but I've include three promotional videos that deal with testimony about silicon breast implants before the FDA in 2003, ruptured implants, and a plastic surgeon discussing failure rates and removal of implants.
Plastic Surgeon on Silicone Breast Implants
Every year, more and more women and teenagers in the U.S. are choosing to receive breast implants.
The American Society of Plastic Surgeons reports that last year nearly 400,000 women in the U.S. received breast implants. Yet amidst this booming industry lies a complex story of questionable regulation and research, health risks, and women determined to do anything to have the "perfect" breasts. Do women considering implants know about the risks? Are manufacturers and the medical community providing women with all of the facts necessary in order to provide "informed consent?" Today, this procedure has become so popular that high school teenagers receive implants as graduation presents, however few consumers, physicians or regulators are asking whether these medical devices are as safe as the FDA purports them to be.
On November 17th, the New York Times published an article reporting on a letter to congress from a group of FDA scientists accusing top FDA officials of engaging in "serious misconduct" by tampering with the approval process of medical devices. Breast implants are classified as medical devices.