Botox Effects Beyond the Obvious

US researchers suggest that people who have undergone Botox treatments not only change their appearance but may also have a weakened ability to experience emotions.

Joshua Davis from Columbia University in New York wrote about their findings in a paper published online in the journal Emotions this month.  Although it has been over a century since William James, an American pioneer of psychology proposed a theory of emotion that stated unless it can be expressed physically in the body it doesn't really exist, nowadays referred to as the facial feedback hypothesis (FFH), attempts to test it have been inconclusive.

That is until Botox (and presumably Dysport) came along, because it paralyzes face muscles used to express emotion (thus reducing wrinkles) and so you can use it to test FFH by comparing its effect with that of a cosmetic filler that does not affect facial muscles: this is essentially what the researchers did.

With the advent of Botox, it is now possible to work with people who have a temporary, reversible paralysis in muscles that are involved in facial expressions," Davis reports. 

A person who has received treatment with Botox can respond to an emotional event, for instance a sad scene in a movie, but their facial muscles will be less active, and this sends less feedback to the brain about what the face is expressing.

It thus allows for a test of whether facial expressions and the sensory feedback from them to the brain can influence our emotions," explained Davis who said Botox enabled them to design a study where they could "isolate the effects of facial expression and the subsequent sensory feedback to the brain that would follow from other factors, such as intentions relating to one's expressions and motor commands to make an expression".

For the study, Davis examined two groups of participants: one received Botox treatment and the other, the control group, received Restylane, a cosmetic filler that does not paralyze facial muscles.The participants filled in questionnaires about their emotional experiences to watching positive and negative video clips before and after treatment.

The researchers wrote that results from the Botox group showed no changes between the pre- and post-treatment emotional responses to the most positive and negative video clips, but when they compared the two groups they found that the Botox group showed an overall "significant decrease" in the strength of emotional experience.

This seems like pretty bogus info to me but you never know. It always makes me leary when there's press around terms like 'significant decrease'.

Of course, there's also this; 

A new study by the US Association for Psychological Science has found that the anti-wrinkle treatment, which works to smooth fine lines by paralyzing muscles in the face, actually has an effect on the brain as well, reports London’s Telegraph.

40 volunteers in the study, done by researchers from the University of Wisconsin, were evaluated both before and after having Botox injections. Their response time was recorded as they read a series of statements out loud, with content ranging from "angry" to "sad" to "happy."

The study found that the subjects took longer to read the more "negative" passages after the injections than before. Researcher David Havas told the Telegraph this delay was small but critical because it implies that the brain was processing the negative emotion more slowly after the drug's injection.

"Normally, the brain would be sending signals to the periphery to frown, and the extent of the frown would be sent back to the brain," explained research leader Professor Arthur Glenberg. "But here, that loop is disrupted, and the intensity of the emotion and of our ability to understand it when embodied in language is disrupted."

In other words, when your face stops frowning, your brain gets the message that you've decided there's less to frown about.

"There is a long-standing idea in psychology called the facial feedback hypothesis," Havas told the Telegraph, who believes the new study shows that, "When you're not frowning, the world seems less angry and less sad."

So does this mean that those getting Botox not only have smoother faces than their Botox-free friends but are happier too?

Not necessarily. A study published earlier this year in the Journal of Cosmetic Dermatology found that when injections of Botox are used to paralyze some facial muscles, other nearby muscles have to work overtime to compensate, creating even more lines in the face.

Medical Spa MD: Botox & Laser Clinic Spam Comments

If you're Medical Spa MD Member you'll probably already know we have a hoard of spammers who regularly target the site with garbage comments about fake Botox, discount purses or skincare, laser hair removal and the rest.

Paula says it clearly:

Jeff,
When I first joined Medical Spa MD, I signed up to have recent posts sent to my email account so I wouldn't miss important clinical discussions. There is SO much spam now (i.e., Jaquily and others) on a daily basis that I have to unsubscribe from the feeds. Can you please find some way for this to stop so I can once again enjoy the discussions?

Belive me, I feel your pain. The spam is something that I have to deal with every day.

So, effecive immediately, we're going to run a test to see if we can keep a lid on the fake Botox comments. All comments will have to be approved by a Medical Spa MD editor or myself before they go live. I don't expect to be able to stop all spammers but perhaps we can make a dent by trying to catch those that are clearly just posting spam.

Medical Spa MD Member comments will not have to be approved before being published so you can just login to your account to aviod the wait.

Note: Comments will only be rejected for violating our terms of use. We will not be verifying anything about the truth or accuracy of a comment or claim.

Women's Body Shape & Memory Loss

According to a new study released this week from research performed at Northwestern Medicine at Northwestern University, hints that a woman's body shape may play a role in how good her memory is as she grows older.

It seems that memory loss is more pronounced in women who carry excess weight around their hips and thighs (referred to as 'pear shapes') than those women who carry it around their waists and belly ('apples').

(Hey, I know it's not PC. Those are the terms they use.)

According to the researchers, the reason pear-shaped women experienced more memory and brain function deterioration than apple-shaped women is most probably related to the type of fat deposited around the hips versus the waist.

Scientists know that different kinds of fat release different cytokines — hormones that can cause inflammation and affect cognition (the 'process of thought') and memory.

"We need to find out if one kind of fat is more detrimental than the other, and how it affects brain function," said Dr. Diana Kerwin, the lead author of the study and an assistant professor of medicine and a physician at Northwestern Medicine. "The fat may contribute to the formation of plaques associated with Alzheimer's disease or a restricted blood flow to the brain."

The study published in the Journal of the American Geriatric Society said, on average, there is a one-point drop in the memory score for every one-point increase in body-mass index -- a ratio of a person's height and weight. The study included 8,745 cognitively normal, post-menopausal women ages 65 to 79.

"Obesity is bad, but its effects are worse depending on where the fat is located," Kerwin said.

"The study tells us if we have a woman in our office, and we know from her waist-to-hip ratio that she's carrying excess fat on her hips, we might be more aggressive with weight loss," Kerwin said. "We can't change where your fat is located, but having less of it is better."

Sciton Launches New Site For Japan Market

Sciton reaches out to their Japanese customers via a new Japanese-language site.

Sciton recently offered our members a great deal on their BBLs IPL and they just sent over a bit of news I thought I would share with our international physicians and med spas.

Sciton is making a committed effort to support the Japanese aesthetic market (the second largest in the world) and has launched a new site for their Japanese-speaking customers.  Their hope is that Japanese customers will get better, more accurate info, in their native-language.

We’re excited to have the ability to provide information about our lasers in the Japanese language,” said Mr. Hiroyuki Takase, General Manager of Sciton Japan. “Since the establishment of Sciton Japan in April 2010, inquiries about Sciton laser systems have been coming in every day.  Now, with the translated website, we can serve our customers in a convenient and real-time fashion to provide the materials and references that they need.

For our Japanese doctors, you can check out their new website at: www.Sciton.jp

Is The Recession A Boon For Laser Tatoo Removal?

The recession may actually be a benefit for medical spas and laser clinics that offer laser tatoo removal.

Playing it safe is not usually associated with great success. It’s that whole, nothing ventured, nothing gained, and the risk is worth the reward sort of thing. And in this business, you’re surrounded by risk-takers. Of course by the time they get to us, the risk resulted in regret.

In the midst of a recession, we launched a laser tattoo removal business in Houston, Texas. There were already over 100,000 people unemployed in our little part of the world, so needless to say entrepreneurial ventures were looking particularly intimidating.

In spite of the clear obstacles to starting a business, we had a strong sense that there would be a market for our services. And while some people feel it’s better to cast a wide net, we kind of took the opposite approach. We decided to bypass several other popular kinds of laser treatments and to focus specifically on laser tattoo removal. We knew that it was a risk, but it felt right to stick to one service that we were passionate about, and good at. I feel like a lot of people fail because they spread themselves too thin and lose sight of their true passion.

Dominos Falling

It wasn’t long before we realized that, our gut feeling was dead on. Despite providing a scary backdrop for our new company, the recession also provided the perfect landscape for our services. Remember that astronomical unemployment rate? It turned out, oddly enough, that it actually worked in our favor.

See, it was a matter of dominos falling in a way. The recession impacts businesses of all sizes and kinds, forcing them to lay people off. We saw first hand that when business downsize, it creates a massive pool of job seekers all vying for the same limited number of positions. The competition for work had people doing everything in their power to even the job-search playing field. And that’s where we came in

The Waning Job Market

In the increasingly competitive job environment, with larger pools of candidates to choose from, employers could be as selective as they wanted to be. Suddenly, little things like visible tattoos became deal breakers. W began to see the impact of that reality on our phones and in our lobby. While women have commonly gotten tattoos removed after becoming moms, the main reason a man comes to us, is because his tattoo is limiting his job prospects. In fact, we found that almost a quarter of our new appointments listed employment opportunities as their reason for wanting a tattoo removed. At that point our hunch, felt a lot more like ESP.

Sure, in some industries tats have always been an issue, but it’s actually amazing how many jobs have a “no visible tattoo policy”, it’s really not just bankers anymore. Companies from Toys R Us to Calvin Klein have prohibited visible tattoos. Even the local police forces in Houston and Dallas have a “no ink showing” rule. I mean, these are cops. These are tough guys, guys who are supposed to be able to brave the needle and use bad ass tattoos to strike fear in the hearts of criminals.  Now even they need to wear long sleeves, patches or makeup. Speaking of weapon-yielding folks that have to “cover it”; tattoos are also an issue in the military. And for many people in the throes of unemployment, military ink policies pose an issue.  We’ve heard plenty of stories from people whose slim prospects for work, have them looking to the military as a “Plan B”. Of course by the time they come to us, Plan A is often a distant memory.

When someone has to come in to remove a tattoo, whether it’s to improve their chances of finding work, or to meet military enlistment standards it is always bittersweet. Sure, the focus is on the future, but it’s hard to say good bye to something meaningful. So while the laser treatment may be painless, the parting is not. In some cases parting with payment is difficult too. In a tough economic climate, having to spend over $1000 for several sessions is a brutal investment in the future. I guess the old saying, you have to spend money to make money, applies here.  Especially if you have neck tattoos from your teen years.

Learning Our Place

All of those combining social and economic forces happened to be a sort of perfect storm for a little laser tattoo removal venture. It would be nice to say we predicted how all this would play out from the very beginning. But I don’t think we could have. We only knew that this technology would become more important to society, and that it was already important to us. It was early on though that we recognized how our country’s circumstances would impact our future. When we identified that niche of people who needed our services, not simply out of regret but out of necessity; it helped us feel like we were really changing lives for the better.

If there were 2 pieces of advice anyone should take from our story it would be; focus on doing one thing to the best of your ability and always try to look past the surface of your deliverables. Find what you are really giving people. In our case, it made all the difference in the world when we began to think ourselves as a piece of a much larger puzzle, and we considered the role we really wanted to play.  I mean, on the surface, yeah, we remove tattoos. But when we looked deeper, we discovered that what we’re really doing is giving people a new beginning.

This guest post is written by Janet Peterson, a writer for “New Look” a Houston laser tattoo removal business. Janet has extensive experience writing about tattoos and tattoo culture.

Submit a guest post and be heard.

Pretique: Newest DIY Fake Botox Fraud Site

There's at least one new site dispensing fake Botox, dermal fillers, tanning injections, chemical peels and even Lidocane kits.

Pretique Cosmetics is selling all of this and more.

Could this get any worse? Are there really idiots out there who would knowingly buy who-knows-what from a sleazy website and inject themselves with it? This is the same kind of fake Botox that Discount Medspa was selling before they got shut down.

Part of me is just angry that this kind of blatant fraud is even possible. The only thing that they're selling on is price so it's a safe bet that the women most being hurt by this are those least able to afford real medical care.

Pretique Medspa Fake Botox & Dermal Fillers Scam Site

Here's what Pretique says about themselves while quoting nameless 'research studies':

We are North America's #1 Supplier of Pretique® 'Botulinum Type A Cosmetic . These treatments provide very little pain with amazing results.

For over a decade Allergen has been the only company to provide these treatments, but Pretique has changed that, and that change is a very good thing Now you have a choice with Pretique  and best of all its available without a prescription.

Pretique is reported to take effect a little quicker than Allergens and in some reports is stated to last a little longer.

While the list of "fillers" has grown long in the past few years, Botox has never really had any competition.  A limited variety of creams have purported to be "better than Botox."  But, you know what?  They aren't.

What is Pretique?

For years, Pretiquehas beenused safely and effectively.  In recent head-to-head tests -- it has already confirmed Pretique efficacy.

Having digested many of these research studies, we must say that we are excited

  • In all studies, Pretique has worked (just like Allergen's Botox)!

  • And have identified no significant red flags for Pretique.  No allergies.  No untoward infections.  (Same is true for Botox. Both appear to be very safe medications.)

  • In some studies, Pretique has not lasted as long. (And the biggest downside to Botox is that it lasts only 3-4 months.)

Here's Pretique's pitch to get you to buy Lidocane so you can't feel what you're doing to yourself when you're squirting their 'fillers' into your lips.

Of course this is the Pretique Medspa warrantee:

Disclaimers

YOUR USE OF THIS SITE IS AT YOUR RISK. THE INFORMATION, MATERIALS AND SERVICES PROVIDED ON OR THROUGH THIS WEB SITE ARE PROVIDED "AS IS" WITHOUT ANY WARRANTIES OF ANY KIND.

This websitedoes not assume any responsibility for any damages arising from use of products on this website...

Thanks to Pat Monroe RN for outing these guys.

Thermage Repetitive Motion Lawsuit

Thermage has been sued by a Dr. Supriya Goyal Bellew on for negligence, strict products liability, and breach of implied warranties.

To be honest this looks somewhat bogus, with a physician claiming that the design of the Thermage handpeice caused recurring pain and that Thermage was negligent. You'll want to read the entire finding though. It's interesting stuff; especially the findings that preclude summary judgement.

GOYAL v. THERMAGE, INC.

SUPRIYA GOYAL, Plaintiff,
v.
THERMAGE, INC., Defendant.

Civil No. WDQ-08-0020.

United States District Court, D. Maryland, Northern Division.

July 1, 2010.

MEMORANDUM OPINION

WILLIAM D. QUARLES Jr., District Judge.

Dr. Supriya Goyal Bellew[ 1 ] sued Thermage, Inc. ("Thermage") for negligence, strict products liability, and breach of implied warranties. For the following reasons, Thermage's motion for summary judgment will be granted in part and denied in part, and Bellew's motion to strike will be denied.

I. Background[ 2 ]

On September 1, 2004, Bellew began working at the Maryland Laser, Skin, and Vein Institute ("MLSVI") as a cosmetic dermatology research fellow. Bellew Dep. 90:17-91:3. Within her first month at MLSVI, Bellew began treating patients using the ThermaCool device developed by Thermage to reduce the signs of aging in skin. Id. 124:3-16.[ 3 ] Dr. Robert Weiss[ 4 ] and his wife Dr. Margaret Weiss—both physicians at MLSVI—taught Bellew how to use the device. Id. 130:9-10; Margaret Weiss Dep. 174:2-8.[ 5 ]

The ThermaCool device has a handheld component (the "ThermaCool handpiece"), which the operator holds to the patient's skin while pressing a manual button or a foot pedal to deliver radio frequency pulses. Pl.'s Dep. 111:8-112:5, 135:4-7. After instructing Bellew on its proper use, Robert Weiss observed her using the ThermaCool handpiece and told her that she "was doing everything properly and appropriately and delivering treatments the way that they were supposed to be done." Id. 131:21-132:6. The design of the handpiece required Bellew to hold her wrist and arm "in a bent, flexed position at a very odd angle for the entire treatment," id. 112:7-10,[ 6 ] and several physicians at MLSVI, including Bellew and Robert Weiss, commented that the device was "awkward" to use, id. 134:9-20.

In October or November 2004,[ 7 ] Bellew began to have soreness and pain, which she associated with her use of the ThermaCool device. Id. 208:13-20. At first, she experienced temporary soreness in her right hand, arm, shoulder, and neck, but her symptoms progressed to intermittent "shooting pain" and "clawing up of [her] ring and pinky fingers" for up to a few days after she performed a Thermage treatment. Id. 206:14-21, 208:13-20. Bellew mentioned these symptoms to the Weisses, who told her that they experienced similar pain and that it was "normal and not anything unusual." Id. 152:16-21. Upon the Weisses' advice, Bellew took over-the-counter pain medications and rested her arm, which completely relieved her symptoms. Id. 151:17-20, 153:8-11. Because the pain was transient and manageable with Advil, Bellew attributed her discomfort to use of new muscle groups that she had not previously used and "did [not] really worry about it." Id. 151:3-20.

On January 4, 2005, Bellew delivered almost 1200 pulses during two Thermage treatments, id. 170:6-8, 209:3-5, and developed pain that was different and more severe than her previous pains, id. 213:18-214:4.[ 8 ] That evening, Bellew wrote to the Weisses to explain that she had "shooting pains and muscle spasms in [her] right hand and wrist," which she attributed to the ThermaCool handpiece. Def.'s Ex. 7 (Jan. 4, 2005 e-mail from Bellew).[ 9 ] On January 5, 2005, Bellew wrote again to say that she was "concerned about nerve damage," planned to schedule an orthopedics appointment, and would not be able to perform Thermage treatments until her hand had healed. Def.'s Ex. 6.[ 10 ]

On January 18, 2005, Dr. Thomas Brushart diagnosed Bellew with "irritation [of her] right ulnar nerve secondary to repetitive motion," which "appear[ed] directly related to her use of the Thermage machine." Pl.'s Ex. 8 at GOYAL:JHH:0010. Although Bellew never again used the Thermage device, her ulnar neuropathy and a resulting chronic pain syndrome have persisted. Pl.'s Dep. 51:13-20, 52:8-17, 209:15-16.

On January 2, 2008, Bellew sued Thermage for negligence, strict products liability, and breach of the implied warranties of merchantability and fitness for its ordinary purpose. Paper No. 1. On March 20, 2008, Thermage moved to dismiss the breach of warranty claims, Paper No. 5, and answered the other claims, Paper No. 6. On June 5, 2008, Judge Andre M. Davis denied the motion to dismiss and ordered Thermage to file an amended answer by June 19, 2008. Paper No. 12.[ 11 ] On October 31, 2008, Judge Davis granted Thermage's motion to amend its answer to include several new affirmative defenses. Paper No. 32. On November 18, 2009, Thermage moved for summary judgment. Paper No. 55. On February 23, 2010, Bellew moved to strike the statute of limitations defense to the implied warranty claims from the motion for summary judgment. Paper No. 66.

II. Analysis

A. Standard of Review

Under Rule 56(c), summary judgment "should be rendered if the pleadings, the discovery and disclosure materials on file, and any affidavits show that there is no genuine dispute as to any material fact and that the movant is entitled to judgment as a matter of law." Fed. R. Civ. P. 56(c). In considering a motion for summary judgment, "the judge's function is not . . . to weigh the evidence and determine the truth of the matter but to determine whether there is a genuine issue for trial." Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 249 (1986). A dispute about a material fact is genuine "if the evidence is such that a reasonable jury could return a verdict for the nonmoving party." Id. at 248. The Court must "view the evidence in the light most favorable to . . . the nonmovant, and draw all reasonable inferences in h[is] favor," Dennis v. Columbia Colleton Med. Ctr., Inc., 290 F.3d 639, 645 (4th Cir. 2002), but the Court also "must abide by the affirmative obligation of the trial judge to prevent factually unsupported claims and defenses from proceeding to trial," Bouchat v. Baltimore Ravens Football Club, Inc., 346 F.3d 514, 526 (4th Cir. 2003).

B. Statute of Limitations for Breach of Warranty Claims

Thermage argues that Bellew's breach of warranty claims are barred by the four-year statute of limitations. Def.'s Summ. J. Mot. 10-11. Bellew moved to strike this affirmative defense from the motion for summary judgment, arguing that Thermage waived this defense by not timely raising it. Paper No. 66 at 6-12.[ 12 ]

Generally, a defendant waives the statute of limitations by failing to raise that defense in its answer or a pre-answer motion. See Fed. R. Civ. P. 8(c) & 12(b); Erline Co. S.A. v. Johnson, 440 F.3d 648, 653-54 (4th Cir. 2006). However, the court will "freely give leave" to amend pleadings "when justice so requires." Fed. R. Civ. P. 15(a)(2). The Court previously considered and rejected Bellew's argument that Thermage waived the statute of limitations defense by failing to raise it in the original answer and allowed amendment of the answer to include that defense. See Paper No. 28 at 13-14; Paper No. 32. Because Thermage asserted the statutes of limitations as an affirmative defense in its amended answer, see Paper No. 24, Ex. 2 at 10,[ 13 ] that defense was not waived and may be raised on summary judgment. Accordingly, her motion to strike the breach of implied warranties claims will be denied.

Under Maryland law, "[a]n action for breach of any contract for sale must be commenced within four years after the cause of action has accrued." Md. Code Ann., Com. Law § 2-725(1). Generally, a cause of action for breach of warranty accrues "when tender of delivery is made." Id. § 2-725(2). But if "a warranty explicitly extends to future performance of the goods and discovery of the breach must await the time of such performance [then] the cause of action accrues when the breach is or should have been discovered." Id.

Here, no explicit warranty extended the implied warranties to future performance of the Thermage device. Thus, a timely filing would have required Bellew to have been injured by a device delivered between January 2, 2004[ 14 ] and January 4, 2005.[ 15 ] Shipment records indicate that Thermage delivered a ThermaCool system to MLSVI in 2002; no Therma-Cool system handpieces were delivered to Dr. Robert Weiss or MLSVI from January 1, 2004 to January 5, 2005. Julie Hill Aff. ¶¶ 3-6, Nov. 16, 2009. Because Bellew did not bring her breach of warranty claims within four years of the ThermaCool handpiece's delivery, those claims are barred by the statute of limitations.

C. Statute of Limitations for Tort Claims

Thermage argues that Bellew's tort claims are barred by the three-year statute of limitations. Def.'s Mot. Summ. J. 11-18. Bellew argues that this issue cannot be decided on summary judgment because there is a question of fact about when the limitations period began. Pl.'s Summ. J. Opp. 8-33.

Under Maryland law, "[a] civil action at law shall be filed within three years from the date it accrues" unless otherwise provided by another Code provision. Md. Code Ann., Cts. & Jud. Proc. § 5-101.[ 16 ] To determine when a cause of action "accrues," Maryland follows the "discovery rule," which starts the limitations period when the plaintiff had notice of a claim. Pennwalt Corp. v. Nasios, 314 Md. 433, 550 A.2d 1155, 1165 (Md. 1988). Notice requires actual knowledge, either express or implied, of the facts underlying the cause of action. Id. at 1160, 1165-66.[ 17 ] Accordingly, in a products liability tort action, "the statute of limitations [does] not begin to run until the plaintiff knows or through the exercise of due diligence should know of injury, its probable cause, and either manufacturer wrongdoing or product defect." Id.

"[T]he party raising a statute of limitations defense has the burden of proving that the cause of action accrued prior to the statutory time limit for filing the suit." Newell v. Richards, 323 Md. 717, 594 A.2d 1152, 1156 (Md. 1991). To show that a plaintiff was on inquiry notice of her potential claim, the defendant must prove that "(1) the plaintiff[] knew of facts sufficient to cause a reasonable person to investigate further, and (2) a diligent investigation would have revealed that the plaintiff[]" suffered injury probably caused by the defendant's wrongdoing. Pennwalt, 550 A.2d at 1163-64; Quillin v. C.B. Fleet Holding Co., No. CCB-07-00503, 2007 WL 3103903, at *3 (D. Md. Oct. 11, 2007). "[Q]uestions of fact on which a limitations defense will turn are to be decided by the jury or, when sitting as a jury, by the court." O'Hara v. Kovens, 305 Md. 280, 503 A.2d 1313, 1323 (Md. 1986).[ 18 ]

Because Bellew filed this suit on January 2, 2008, her tort claims must have accrued on or after January 2, 2005 to be within the limitations period. The parties dispute when Bellew knew or should have known that she was injured and had a potential claim against Thermage.

Bellew argues that she was not on notice of her injury until January 4, 2005. In support of that position, she has produced an affidavit and deposition from one of her treating neurologists at Johns Hopkins, Dr. Beth Murinson. See Pl.'s Ex. 2 & 3. In her deposition, Murinson explained that neuropathic nerve injury can be difficult to diagnose and requires a "correlation of medical history with . . . diagnostic testing." Beth Murinson Dep. 113:9-13, 115:5-17, Jan. 13, 2010.[ 19 ] Murinson has testified that the symptoms Bellew experienced in 2004 may have "indicat[ed] that [her] ulnar nerve was being temporarily compressed" but that such "[m]inor temporary compression of the ulnar nerve does not ordinarily result in clinically significant injury to the nerve." Beth Murinson Aff. ¶ 7, Jan. 13, 2010. She further explained that "[t]here is no medical evidence . . . to prove . . . with certainty, that [Bellew] suffered a clinically significant, permanent injury during the initial period of months when she first used the Thermage device." Id. ¶ 7; Murinson Dep. 200:21-202:17, 205:2-14. By contrast, the severe and unabating pain that Bellew experienced on and after January 4, 2005, was indicative of a "clinically significant injury." Murinson Aff. ¶ 8; Murinson Dep. 111:16-113:6.

Consistent with Murinson's testimony, Bellew stated that, until January 4, 2005, she attributed her symptoms to normal pain associated with exercising new muscle groups. Her conversations with Thermage-experienced physicians, the transient nature of her symptoms, and her ability to gain relief using over-the-counter pain medications further reinforced her belief that the pain was "normal" and nothing to worry about. Although she may have known that the Thermage device was "conducive to developing a repetitive use injury" before January 4, 2005, Bellew did not suspect that she had suffered such an injury until that date.

Given this evidence, a reasonable jury could conclude that Bellew did not have notice of her injury until after January 2, 2005; accordingly, summary judgment must be denied.

D. Assumption of the Risk

Thermage argues that Bellew assumed the risk of injury because she recognized that the ThermaCool handpiece might cause a repetitive use injury and experienced symptoms of such an injury but continued to use the device until January 4, 2005. Def.'s Summ. J. Mot. 18-19.

To establish the assumption of the risk defense in a products liability action, the defendant must show that the plaintiff (1) knew of and appreciated the risk of danger, (2) voluntarily confronted that risk, and (3) was unreasonable in her decision to encounter the known risk. Ellsworth v. Sherne Lingerie, Inc., 303 Md. 581, 495 A.2d 348, 356 (Md. 1984).[ 20 ] The test of whether the plaintiff knew of, appreciated, and voluntarily confronted "the risk involved in a particular situation is an objective one . . . and ordinarily is a question to be resolved by the jury." Morgan State Univ. v. Walker, 397 Md. 509, 919 A.2d 21, 24, 26-27 (Md. 2007)(internal citations omitted). But, "when it is clear that a person of normal intelligence in the position of the plaintiff must have understood the danger, the issue is for the court." Schroyer v. McNeal, 323 Md. 275, 592 A.2d 1119, 1123 (Md. 1991).[ 21 ] If established, assumption of the risk is "a complete bar to recovery because `it is a previous abandonment of the right to complain if an accident occurs.'" ADM P'ship, 702 A.2d at 734 (quoting Warner v. Markoe, 171 Md. 351, 189 A. 260, 264 (Md. 1937)).

Here, the parties dispute, inter alia, whether Bellew appreciated the risk of danger and was unreasonable in her choice to continue delivering Thermage treatments until January 4, 2005. To support her argument that she did not fully appreciate the risk, Bellew has offered evidence that she (1) had limited experience with Thermage prior to her fellowship at MLSVI, (2) relied on the Weisses' assurance that her pains were "normal," (3) associated her symptoms in 2004 with new muscle use, and (4) used the device for only a few months before her injury occurred. Bellew also argues that, even if she appreciated the risk of danger, she has shown that her choice to continue delivering Thermage was reasonable because the Weisses had experienced similar pain without long-lasting injury and over-the-counter pain medication alleviated her pain entirely. Because a reasonable jury could find that Bellew did not assume the risk of her injury, summary judgment based on this defense must be denied.

III. Conclusion

For the reasons stated above, Thermage's motion for summary judgment will be granted as to the claims for breach of implied warranty and denied as to the negligence and strict liability claims.

The Thermage sumary judgement is here

Cynosure & Their Legal Intimidation Department

Someone supposedly from Cynosure and using the dubious name 'Legal' has decided that posting threats against people making comments on the Cynosure Laser Users forum is the very best way to move the discussion along.

Now there are any number of dubious posts on Medical Spa MD to be sure. The straight spammers are easy enough to pick up but the 'hidden agenda' groups are around too. (I've outed others in the past.)

Here's 'Legal's' IP address lookupAnd this appears as though it's really coming from someone at Cynosure; although probably not thier customer service or sales departments.

You can see their IP address to the right >

More on that in a moment; here's what 'Legal' left as his initial comment:

ATTENTION:
Mike P did not write the above statement in regards to Mr. Leibl. The person involved with Mr. Leibl must refrain from using any executive's name at Cynosure or any current Cynosure employee's name in this forum to publicly air their differences.
Cynosure may take legal action and have all IP addresses pulled for sourcing of information, if these action do not stopped immediately.

Cynosure has no involvement with this web site and the accusation by Leon Leibl,
Paul Edmondson, Dee Greene and the fictitious employee by the name of Bob West.

It seems odd that 'Legal' wouldn't identifiy themselves if the actually worked for Cynosure; Medical Spa MD has been threatened with lawsuits many times by companies who didn't like what someone had to say and in every other instance, there's been a lawyers name attached.

This didin't only seem suspect to me. LH (A well respected regular around here) had this comment:

Legal,
It sounds as if you have nothing to say in this matter considering the fact that you have left an anonymous post and the others have left their names. Please do not try to come on her with your legal crap and try to intimidate people. This threat has been used before and did not work. If I am not mistaken these posts are over a year old and this is called free speech.
LH

Here,  'Legal's' response gets a little shrill:

Dear LH,
It's called defamation of character, not free speech when placed in this context. Establishing a statement exposing a person to hatred, ridicule, contempt, or causing injury to you in your occupation.
It isn't enough that the untrue statement was said and published, it must also have been conveyed or be published to others and understood to be about you. Figures seeking to prove defamation of character must also show that the false statement was made with actual malice

LH,
Do you care to tell us your name? Do you care to share with us your infinite brilliance of wisdom on this subject?

'Legal's obviously not been reading the site for long. (LH has bee around for more than a while and has a stellar reputation. Many of our Members, including myself, do know who he is.)

So what are we to think about Legal?

To be honest, he may have a legitimate gripe. There's a comment in the thread above that does sound as though it's written by someone claiming to be from Cynosure. However, I get emails every couple of weeks about some comment that's mistakenly attributed or where someone has revealed their business information and would like that information removed. (Although this is a hassle I try to oblige as long as it does not change any 'content'.)

I'll note here that Cynosure has not contacted me in any way. If Cynosure had, and they provided me with anything reasonable that indicated that someone was posing as one of their employees, I probably would have just removed the comment. We have a very strict policy around this. (Posting anonymously is fine; there are a lot of physicians and others who could be hurt by airing their real opinions in public. But posing as someone else will get you banned and outed.)

While it seems that 'Legal' is posting from Cynosure, it's hard to say who they are or what their motives are. (And their grammar is suspect. "your infinite brilliance of wisdom'???)

The threat that 'Legal' makes of 'have all IP addresses pulled for sourcing of information' is totally bogus. It would take a court subpoena in order to even try to get any IP addresses. The fact that the treat is even made is just stupid. 

Cynosure's business management should walk in and have a talk with 'Legal' about making corporate threats in public. I don't imagine that Cynosure reps want to be in answering questions about this thread while they're trying to demo a Smartlipo or Affirm.

If Cynosure's business or legal departments actually have an issue with someone's comment or claim that it's been posted fraudulently, please contact us directly. We're happy to help and if it makes sense we'll remove it. But don't just go around threatening and trying to intimidate others on Medical Spa MD forums... you'll make the front page and get your IP address banned... as in this case.

Cynosure Links:

Botox and the 80/20 rule

Are you happy with your Botox Rep?

I posted a while ago about  our dissapearing Botox sales rep.

Someone who appears to be an Allergan rep responded with the following:

Maybe your practices were not bringing in a large amount compared to the rep's quotas. We rate offices from A-Z and if you are C and below...I don't bother call on that office. 80/20 rule and so far it's been working. President's club 3 out of the past 5 years and great bonuses. Don't take it personal, but it makes sense to serve the offices who have the greatest potential in serving us. If my quota is 100 and your potential is only 5, I'm skipping you to talk to the next 5 doctors who have a potential to do 100 on their own and blow out my quotas.

So take no offense. These guys have Botox quotas of their own and I'm guessing that commission is a prime motivator. If you're not ranked as an A or B by Allergan (and I guess it goes all the way down to Z), you might just be on your own.

Anyone switching to Dysport?

Medical Spa MD: Physicians Only?

Should Medical Spa MD be physicians only?

During an email exchange on a completely different subject with a long time Medical Spa MD Member, he hit me with his opinion that at least a part of Medspa MD should be reserved exclusively for physicians.

Here's parts from two of his emails and some of my response.

Jeff,
...I would recommend an area for physicians only and you need to prove who you are. Leave the comments open to the public but only the physician members can post comments...

The site has lost its appeal to the physicians to a large degree because there is no where for them to converse now that there are many nurses, aestheticians, salesman and patients on the site. It really was doing its best when it was mostly physicians talking back and forth about technology and techniques.

This is part of my emailed response.

Hi L,

Your reply hits on something I've been thinking about for some time, but have some reservations. It is possible to password protect areas of the site but very difficult to able to force people to actually 'prove' who they are.

I"m guessing from the tone of your post that you feel that the 'quality' of the site has been diluted with non-physician posts asking questions about their age spots etc. I somewhat agree but it's a challenging situation. I'd be interested in what you think might be a possible (and feasible) solution.

I could make some/most/all of the forums login only. This would require an account but I could not insure that everyone was who they say they are. This also goes against one of the factors that has makes the site actually attractive. My guess is that you might think twice about posting under your actual name since this could potentially cause you problems if you wanted to say something important about someone who might identify you.

I could make part of the site a paid memebership site. This would allow me to identify individuals though they wouldn't have to use their real name. This seems like a potential solution. I'd be interested to hear your thoughts on this. Would you pay a fee to have access to a community where you felt you could exchange information with other docs that were also paying members

Certainly I've always valued your opinion on this. Hope you're well
Jeff

Since I launched Medspa MD back in 2000-whatever (It was called Medical Spas Online then.), I've changed the site to reflect what I thought was the best value for physicians. There are plenty of places where patients can go and get advice, but Medical Spa MD has been the only site where physicians can discuss the back end of what they need and do with each other. I want to continue to be respectful of that and not become one of the myriad of consumer facing sites. Besides, we're building a platform now that will allow that kind of patient/physician interaction outside of this site.

If you're a physician I'm really interested in what you think about this. Should there be a physicians only area where you're identified? Are you concerned that their are impostors on the site? (I've outed a number of them before.) Would you be willing to login in order to post or get content? Should PAs and NPs have access? If you're a physician, how would you like this site to be structured?

Please leave a comment, contact me directly via the contact form or just email me

Frontdesk SEO Videos

I've received a couple of emails asking exactly how easy it is to use Frontdesk SEO by docs who are concerned that their front desk staff my not be technically savvy enough to handle the SEO software.

I have to say that I know a couple of users who have thier teenage kids and wives using Frontdesk to build thier clinic's online visibility. Of course, if you don't have anyone who can perform these tasks, you can outsource them to Frontdesk and pick up a slew of additional advantages and benefits like blog posts, Facebook and Twitter markeing and content creation.

Here's a couple of website SEO videos from Frontdesk's support and 'how to' area that give you some idea of just how simple and easy this SEO software is to use.

And of course you can modify or change your keywords and everything else.

Relevant Links

Sunscreen Recommendations

According to he Environmental Working Group, they analyzed 500 various sunscreens and were only able to recommend 39 of them for their 2010 Sunscreen Guide.

Since it's now summer, this is the stuff you'll want to know.

"Our top-rated sunscreens all contain the minerals zinc or titanium," the Environmental Working Group says. "They are the right choice for people who are looking for the best UVA protection without any sunscreen chemical considered to be a potential hormone disruptor."

Of note is that that none of the products on this list are in spray or powder form... and none contain oxybenzone or vitamin A, which may increase skin cancer risk when exposed to sunlight (photocarcinogenic potential).

The 39 sunscreens that the Environmental Working Group recommends:

  • All Terrain AquaSport Performance Sunscreen with SPF 30
  • All Terrain KidSport Performance Sunscreen with SPF 30
  • All Terrain TerraSport Performance Sunscreen with SPF 30
  • Badger SPF 15 Sunscreen For Face & Body Lightly Scented
  • Badger SPF 30 Sunscreen For Face & Body Unscented
  • Badger SPF 30 Sunscreen For Face & Body Lightly Scented
  • Beyond Coastal Lip & Face Screen SPF 30
  • California Baby Sunscreen Lotion Everyday/Year-Round SPF 30+
  • California Baby SPF 30+ Sunscreen No Fragrance
  • California Baby SPF 30+ Sunscreen Citronella
  • California Baby Sunblock Stick SPF 30+ No Fragrance
  • California Baby Sunblock Stick Everyday/Year-Round SPF 30+
  • Caribbean Solutions Natural/Biodegradable SolGuard SPF 25
  • Caribbean Solutions Sol Kid Kare Natural Sunscreen SPF 25
  • Desert Essence Age Reversal SPF 30 Mineral Sunscreen
  • Episencial Sunny Sunscreen SPF 35
  • Estion Sunscreen with Zinc SPF 38
  • Jason Natural Earth's Best Sunblock Mineral Based SPF 30+
  • Jason Natural Sunbrellas Chemical Free Sunblock SPF 30+
  • Jason Natural Sunbrellas Mineral Based Physical Sunblock SPF 30+
  • Kabana Skin Care Green Screen Organic Sunscreen SPF 20 Fragrance Free
  • Kabana Skin Care Green Screen Organic Sunscreen SPF 22 Skin Tone Tinted
  • L'uvalla Certified Organic SPF 20 Sunscreen Face/Body
  • La Roche-Posay Anthelios 40 Sunscreen Cream
  • Little Forest Sunscreen Lotion For Babies and Kids SPF 30+
  • Loving Naturals Sunscreen SPF 30+
  • Miessence Reflect Outdoor Balm SPF 15
  • Purple Prairie Botanicals Sun Stick SPF 30
  • Purple Prairie Botanicals SunStuff SPF 15
  • Purple Prairie Botanicals SunStuff SPF 30
  • Soleo Organics All Natural Sunscreen SPF 30+
  • Soleo Organics/Atlantis Resort All Natural Sunscreen SPF 30+
  • Soleo Organics/Wyland Organics All Natural Sunscreen SPF 30+
  • Thinkbaby/thinksport SPF 30+ Sunscreen
  • Trukid Sunny Days Face and Body Stick SPF 30+
  • UV Natural Baby Sunscreen SPF 30+
  • UV Natural Sunscreen SPF 30+
  • UV Natural Sunscreen Sport SPF 30+
  • Vanicream Sunscreen Sport, SPF 35

The Cancer No One Takes Seriously

Last month, honor of National Melanoma Cancer Awareness Month, Healthy Aging interviewed a dozen folks who have been diagnosed with skin cancer. I digitally recorded their stories, and our photographers took lifestyle photographs. Their voices and images tell their story in the following slideshow.


 
Surprisingly, I noticed something different in these cancer survivors than other people I had interviewed with other types of cancer, such as breast cancer. The survivors' attitude upon diagnosis was almost systematically laissez faire at first.
 
While the diagnosis of any type of cancer is so difficult that generations of people still whisper the word or refer to it generically as "C," most people I interviewed were more intrepid about treatment. Their thoughts weren't on radiation or chemo.

There may be reasons why people don't take skin cancer so seriously. For one, the two most common types of skin cancer are generally not lethal.

Skin cancer is the number one diagnosed cancer in the United States. In fact, more than one million people are diagnosed with basal cell or squamous cell (non-melanoma) carcinoma annually. Given the high numbers, we all likely know someone who had a skin cancer removed. However, basal cell carcinoma and squamous cell carcinoma are slow growing and are most often not lethal. For example, less than 1,000 people die from non-melanoma cancer annually.

Melanoma is what you do need to worry about and why we need to seek out dermatologists, who are trained to recognize all types of skin cancer.

Most recent statistics estimate that 68,720 new cases of melanoma will have been diagnosed in 2009. That's far less than breast cancer (194,280), colon cancer (106,100) and lung cancer (219,440). But there's one noticeable difference:

We have the tools necessary (our eyes and a hand mirror) to detect possible problem areas. Our follow-up with a dermatologist annually can ensure the cancer is simply removed, before it spreads to our lymph nodes. 

"It's so easy," Elizabeth Encarnacion says, after being diagnosed with basal cell carcinoma at 32. "It's not even like you have to get a mammogram or a colonscopy, you just have to go and have someone look at your skin."

The good news is when melanoma is caught early, it is highly curable, boasting 90 percent to 95 percent survival rates. 

On the other hand, malignant melanoma, when caught later, is a cancer with few effective treatments. The median number of people who are diagnosed with advanced stage melanoma, for example, don't live a year, according to the Melanoma Research Foundation.

And while many say ignorance is bliss; denial can kill.

"The best thing you can do, if you have any doubt, is go and get it checked," says Schilling. "The last thing you want to do is lose your life to something you have been looking at."

Read the rest of this article

Marci A. Landsmann is managing editor of Healthy Aging. She can be reached at mlandsmann@advanceweb.com.

Submit a guest post to Medical Spa MD and be heard.

Interview with Sciton BBL Product Manager Cheryl Deguara

Since Scitons Group Buy Program for Medical Spa MD Members just launched, we took the opportunity to chat with the Sciton BBLs product manager, Cheryl Deguara.

We're happy to have Sciton on board and offering our community some pretty hefty savings on the new BBLs IPL. We've had a number of conversations with them around their technology and customer service and we're satisfied that they recognize the benefits that this community can provide them, and that they're serious supporters of the site. Sciton's let us know that they've already sold more than a few units through Medical Spa MD. We'd love it if there were more Scitons out there.

To start off we wanted to get some inside info about why Sciton thinks that their BBLs platform is an obvious choice for your medspa or laser clinic. While not earth-shattering on the insight front and with a pretty obvious marketing slant, it's a start... and it's right on target.

From our first contacts it was obvious that Sciton is very proud of their BBL and and they aren’t afraid to say so.

“Our unit has some very impressive features that you won’t find with our competitors”, says Deguara,  “including an unlimited number of pulses while the unit is under warranty. Most IPL lamps have a pulse limit. When you reach that limit, it is typical to replace the hand piece 2-4 times a year at a cost of $5K-$7K each. You will never have that cost with Sciton's BBL.”

We asked Cheryl what she wants our Members to know about their product.

“BBL has 2 flash lamps instead of the 1 standard lamp found in other IPL devices. This not only means a longer lifetime but also helps eliminate the lamp degradation seen after short periods of time with other competitive IPL’s. There is no other IPL on the market that is as durable, reliable or versatile as Sciton’s BBL.”

Scition BBLs differentiated features include:

  • Other IPL devices require 2-7 different hand pieces to switch between wavelengths and/or spot size. Sciton’s BBL utilizes a single hand piece yet offers ultimate versatility and convenience.
  • Rapidly interchangeable filters allow switching the wavelength in a matter of seconds. Patients are not inconvenienced and doctors save time not having to power down the system to change wavelengths.
  • Innovative magnetic spot size adapters make changing the spot size fast and convenient. There is no need to buy a different hand piece simply to change the spot size. The large 15X 45 mm spot size is easily converted to 7 mm round, 11 mm round or 15 X 15 mm square in a snap.
  • Sciton’s BBL is the only system where you can control the skin temperature from 0 – 30 degrees centigrade. This allows better controlled treatments by increasing safety while maximizing clinical results.

Sciton Links

Hey Jay Calvert MD, What Kind Of Website SEO & SEM Is Best For Your Medical Spa?

SEO is fast becoming a necessity in the plastic surgeon - dermatologist - medical spa - laser clinic space.

The need to get your clinic's site ranked on the search engines (most importantly Google, Yahoo and Bing), has led to a proliferation of vendors, many of which engage in nefarious SEO and SEM tactics that cause a lot of irritation and can actually hurt you in the eyes of the search engines.

A case in point is the 'comment spam' that I regularly have to deal with and remove from Medical Spa MD a couple of times a day. These spam comments used to be the familiar junk websites but there's been an increasing trend towards comment spam from more legitimate physicians and medical spas.

This kind of spam is increasingly an irritation as the amount increases and can cost you dearly as websites start banning the IP address that the comment originates from, removes the comment, and reports your IP address to services that monitor and take action against spammers.

Here's an example of comment spamming that someone represending a cosmetic surgeon in LA, Jay Calvert MD FACS, left on a Medical Spa MD forum thread on marketing and advertising about Solta Medical Thermage and Fraxel.

Jay Calvert MD, FACS

The new name of the company sounds good and much better than before. I've heard of this before and been looking for it. I was planning to have a consultation from them for this anti aging services. I heard they're good on it.

Name = Cosmetic surgeon Los Angeles
Email = Dr.Calvert09@gmail.com
URL = http://www.jaycalvertmd.com

doctors actual email address = info@jaycalvertmd.com and cerissa@roxburysurgery.com

Dr. Thomas McHugh

Liposuction and Smart lipo procedures in Houston, Texas is offered at the plastic surgery practice of Dr. Thomas McHugh.
Ambreen Tariq
<a href="http://www.tpmchugh.com/liposuction.asp"> smart lipo Houston </a>

peter thomas
ambreen_directory@yahoo.com
http://www.tpmchugh.com/liposuction.asp

Dr. Shelton for Botox in NYC

Being in a profession where appearance and first impressions are important, I decided to have some “work" done. I never thought I would undergo such a procedure but in today's competitive world and being in my early 40s, I decided to take a proactive approach to aging, my skin and my overall appearance, and consulted Dr. Shelton for Botox in NYC, http://www.thenyac.com/botox-dysport/index.html. My life has never been the same since the procedure. http://www.thenyac.com/

You can see from the comment above that it's clearly spam. The grammer is poor, the comment is totally irrelevant, and there's a link and fake email address. This is clearly just an attempt to get a link from Medical Spa MD.

These spamming services typically use low wage Third World labor oversees to try to spam sites that already rank highly in the search engines in an attempt to build backlinks and increase their own rankings. It's crass, it wastes everyones time and lowers the quality of the sites that are spammed, and it doesn't even work that well. Since the quality is so low the majority of these links are removed anyway. Worse, if anyone reads this crap they think you're an idiot that can't write or spell. Who would want to be treated by a cosmetic surgeon or medical spa that can't spell or form complete sentences?

If you're going to insult me (and every other Medical Spa MD Member) by wasting my time employing this kind of BS, you can bet that it's not going end in the result you're hoping for.

So what should you do?

If you actually want to get high-quality website SEO and SEM services as either a do-it-yourself user that employs your front desk staff to do it five minutes a day, or you want to outsource your medical spas search engine marketing SEO experts that speak English and know what they're doing, contact Frontdesk SEO after you run a free SEO report on your site.

Sciton BBLs Group Buy: Save $15K on a new Scition BBLs

There's going to be quite a lot of Sciton activity on Medical Spa MD for the next month or so as we launch a new Sciton BBLs Group Buy Program with our newest Select Partner.

This program will expire after the first 5 Members lay down a deposit so if you want to take advantage of this you'll want to act first. I'll be laying out the details of the program but you'll want to watch this video explaination of the program from Sciton's Doug Carrow, Director of Sales Development.

View Sciton BBLs Group Buy Offer >

Questions?  Call 614-891-7591 or email info@sciton.com

Sciton BBLs Group Buy Configuration

BBLs™ enables treatment of multiple skin conditions with various wavelengths seamlessly using change-on-the-fly Smart Filters.

No obligation to buy if less than 5 Members join.

If there are less than 5 members at the end of the program, you may chose to buy the BBLs at the list price or you can chose to not buy the BBLs and your deposit will be refunded. 

Try it out!

There is no risk to try out the system. After your new Scition BBLs is delivered you will have 30 days to decide if you want to keep it or not. You'll receive full clinical training and support from Scition during this period. If you return your BBLs within 30 days from the date of installation, the full purchase price will be refunded (less the $5,000 deposit for clinical training).

12 month trade in!

Within a 12 month period you can chose to trade-in the BBLs in order to receive a credit of the full purchase price of the BBLs to go towards the purchase of a Sciton JOULE platform.

Additional Reading